₹1,100.00
By: Prof. Rajesh Sisodia, Prof. Archan Mitra, Sayani Das
ISBN: 9789356738454
Price: 1,100
Category: BUSINESS & ECONOMICS / Marketing / Telemarketing
Delivery Time: 7-9 days.
ABOUT THE BOOK
The landscape of advertising, public relations, and new media has transformed dramatically in recent years. What once relied on traditional print and broadcast now thrives in the fast-paced, dynamic world of digital platforms, social media, and instant communication. This book navigates these fields, offering a concise guide to the strategies and techniques that drive successful campaigns and shape public opinion today.
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