The Corporate Commodity Trap – (Pre-Order)

Description

About The Book :

Every year, hundreds of thousands of experienced technology and IT professionals lose their jobs – not because they stopped being good at their work, but because a spreadsheet decided they had become too expensive to keep. The Corporate Commodity Trap is written for the person standing in the wreckage of that decision, quietly working out whether the layoff was a verdict on who they are, or something else entirely.
It is something else entirely, and this book names exactly what.
The timing could not be more direct. Global tech companies cut nearly 154,000 jobs in the first half of 2026 alone, putting the industry on pace to exceed last year’s total, according to trackers including Layoffs. fyi and, Trading Platforms and analysts project the figure could surpass 300,000 by year’s end if the pace continues.
Written in a voice that moves between direct coaching insight and illustrative, composite case stories drawn from years of client conversations, The Commodity Trap speaks to a reader most self-help books overlook: the mid-career and senior technology professional, blindsided by a layoff, quietly wondering if their best years have already passed. The answer this book gives, chapter by chapter, is no – and shows them exactly how to prove it to themselves.
The book is aimed first at India’s large and growing technology and IT services workforce, a sector experiencing sustained layoffs and restructuring, though its argument applies equally to any senior professional navigating displacement in an increasingly automated, metrics-driven workplace.

About The Author:

Sumit Chattopadhyay is a CCA-certified life coach and the founder of mBetter | Unfoldyourself Life Coaching LLP, based in Pune, India. Before turning to coaching, he spent twenty-six years in the technology industry, including senior global delivery and client partner roles managing large-scale engagements for multinational clients.