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DESIGN THINKING

499.00

By: B. Mahesh Babu

ISBN: 9789363555938

Price: 499

Category: Academic

Delivery Time: 7-9 days.

Description

ABOUT THE BOOK

Design thinking is far more than a mere methodology; it represents a profound mindset that reshapes our entire approach to confronting complex challenges. In a world driven by rapid technological innovation and ever-evolving market dynamics, the tenets of design thinking have become indispensable. This textbook, Design Thinking: Turning Challenges into Opportunities, is meticulously designed to provide students with the essential knowledge and hands-on skills required to apply design thinking in the creation of groundbreaking solutions.
Targeted at undergraduate students who are beginning their exploration into the domains of design thinking and innovation, this book assumes no formal prerequisites. However, a rudimentary grasp of design fundamentals, critical thinking, problem-solving abilities, and basic business and marketing principles will be beneficial.
As students navigate through this textbook, they will encounter a broad spectrum of topics, each chapter dedicated to pivotal aspects of design thinking and thereby innovation. The material is carefully curated to offer a balanced mix of theoretical understanding and practical application, equipping students to address real-world challenges with ingenuity and strategic insight. The activities interwoven within each unit are crafted to promote active engagement and continuous evaluation, ensuring that students acquire a robust and lasting comprehension of the subject matter.
I trust that this book will serve as an invaluable resource for both students, learners, trainers, mentors and educators, inspiring a new cadre of innovators ready to leave a significant mark in their respective fields.

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