Cacophony To Symphony

Description

Research has shown that 72% of new software products and services innovation fails to deliver on expectations. It implies 7 out of 10 products are outright rejected by the customers as soon as they are launched. Failure to understand customer needs and fixing a non-existent problem are the primary reasons for these products and services to fail.
The primary cause of the collapse could be a dearth of customer focus and rigor during the product development and engineering journey. There are various other internal dynamics within the company and the engineering unit for the downfall of the product. It could be distorted vision & goals, misaligned stakeholders, inadequate demarcation of roles and responsibilities, incoherent engineering processes, lack of discipline, compromising view towards quality, and incompetency in timely decision-making. It leads to wastage of everyone’s time in unplanned, random tasks without any unified goal for the team, perpetually resulting in defective software product versions in the market, and substandard customer experience.
Cacophony to Symphony is a step by step guide to transform the software product development shop from chaos to order, from discord to harmony. It walks you through the proven techniques to build software in a much simplified and efficient manner by mitigating, maneuvering through the uncertainties and complexities of the software ecosystem.
The book plunges in the crucial facets of software engineering voyage, that are typically overlooked in a rush to create and deliver products faster. It serves a single point of reference for anyone who plans to venture in a start-up or set up a product development garage from scratch. It is also useful for the small and medium-sized product companies aspiring to shift gears and grow exponentially with better market relevance and sustenance. The book offers you with the fundamental blocks along with its right placement to build a seamless product manufacturing system through standardized processes, best practices with customer-centricity.

About the Author

Ankit is a motivated, personable technology & management professional with more than 15 years’ experience in software product development and services space. He has led multi-million transformational programs internationally for some of the marquee organizations in product development, banking, finance, and oil exploration domain. He comes with tremendous experience in executing and completing wide-ranging programs, blended with business and technology of all sizes and challenges. Over the years, he has engaged and worked closely with the customers, solving their problems by playing diverse roles – developer, technology lead, project manager, market researcher, engineering manager, program and account owner. Ankit graduated with a Bachelor of Engineering degree in Computer Science from V.J.T.I, Mumbai. Further, he completed globally-recognized executive programs in business analytics, sales, and marketing. Ankit has the knack for numbers and love for data visualization. When he is not working, Ankit is probably hanging out with his friends, traveling, or building cool LEGO structures with his son.