Post Covid-19 and stricter lockdown across India and various parts of the world, Book Publishing and sales have predominantly shifted Online. Hence, Digital marketing for Books has become a very important aspect in your book sale. In this article we shall list the top 7 Digital Book Promotion strategies in 2021.
- Author Websites
An Author website plays an important part of your Author Journey. A book takes 1 year to write, while a blog can be written in a day. Write regular Blog posts from your Author website.
- Social Media Book Promotion
Many Authors ask us on which social media platform to promote the book. There are many social media platforms available currently. But pick the best one for you based on the country of Origin and also try to work on one-two platforms at once. Do not try to be active on all platforms at the same time, after gaining experience in one and then to others.
- Author Interviews
Get visibility in various literary platforms through author interviews and book summaries. There are many good book communities like Sharing Stories which provide the book the required visibility within readers and also the film industry, making it possible to get the visibility amongst the right audience.
- Book Reviews
Get your book reviews on platforms like Amazon, goodreads and instagram. This will help you get the required credibility for the book and Author and makes the book buying making process easy for the reader
- Book & Author Photography
Get some good creative photoshoot for your book and self and use the same Author Photo on all your promotions. This will create the required brand recall for the Author. Try and list the books on various creative platforms like pinterest.
Article written by
Abilash Geetha Balan
Founder-sharing Stories
www.sharingstories.in
